The ERDINGER Non-Alcoholic Active Tour is a true success story: with over 350 endurance sports events in Germany, Austria, Switzerland, England, the USA (California) and many other countries, our isotonic thirst-quencher has been refreshing hundreds of thousands of runners, triathletes and cyclists at the finishing line every year for more than a decade – ensuring perfect regeneration for heroes! As a sports beverage, ERDINGER Non-Alcoholic is now just as much a part of endurance sport as regular training.
The route taken by the refreshing thirst-quencher to the thirsty athletes at the various venues may differ, but the starting point of the trip for this precious cargo is always the same: the brewery’s home in Erding.
The ERDINGER Non-Alcoholic Active Tour started in California in December 2014 with the California International Marathon (CIM) in Sacramento.
Since this time, the bright blue of the ERDINGER Non-Alcoholic serving stands has become a firm fixture at numerous events in California. You can find the latest event calendar for 2017 here.
All finishers can find our isotonic thirst-quencher in the finishing area. This is usually set up the day before the race: huge inflatables and arches guide the athletes toward the finishing line – the blue tents and umbrellas can be seen from quite a distance.
On the day of the event, our trained promotion staff greet every thirsty finisher with a smile and a refreshing ERDINGER Non-Alcoholic.
ERDINGER Non-Alcoholic tastes deliciously full-bodied and refreshing. Thanks to its isotonic property, it immediately supplies the body with valuable ingredients and thus helps it to regenerate.
ERDINGER Non-Alcoholic is currently a partner of many popular running and triathlon events in California. These include the Orange County Marathon, the Long Beach Marathon in Los Angeles and the Oakland Running Festival.
ERDINGER Non-Alcoholic is present at the world’s most important events, including the biggest triathlons in London and Hamburg, the Berlin Marathon, the Stockholm Marathon and the Vienna City Marathon.
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